Blue possesses elegant simplicity and is an everlasting shade of reliability. We associate this colour with twilight skies. It brings hope, inspires our creativity and laboratory of ideas, outlines the need for confidence vital to enter the new era.
We live in times demanding trust and faith. This character of stability is transmitted through PANTONE 19-4052 Classic Blue, an impressive and trustworthy shade we can depend on, – explains the Executive Director of the Pantone Color Institute, Leatrice Eiseman.
As advancements in technology outpace the human’s ability to process these massive amounts of information, no wonder we opt for colours that ensure a sense of honesty and security. Noninvasive PANTONE 19-4052 Classic Blue creates a feeling of neighborship and presence and makes us feel easy and free. We associate this colour with a new day of recovery, celebrating volubility and comfort in everyday life.
PANTONE Classic Blue Palettes
Desert Twilight
Suggestive of the early evening sky, the boundless PANTONE Classic Blue 19-4052 creates an elegant backdrop for a glittery grouping of sophisticated shades painted across the sky, adding illuminating sparkle to a Desert Twilight.
Exotic Tastes
An intriguing and adventurous potpourri of tastes and colours reflective of natural seasonings, condiments and blue foods. Foods in blue similar to PANTONE 19-4052 Classic Blue are rich in anthocyanins, and with their relationship to wellness and self-care, help to build a solid foundation, acting as a form of protection for good health.
Ponder
Surrounded by a palette of cool blues and an array of warm and soothing shades, thoughtful and meditative PANTONE 19-4052 Classic Blue helps induce a gently calming effect and feelings of peaceful tranquillity to the human spirit.
Snorkel
Evocative of a bliss-filled tropical paradise, the enchanting colour story in Snorkel transports us to an idyllic destination. The addition of a classic black and white creates a dramatic contrast with the depth and strength of PANTONE 19-4052 Classic Blue, providing the anchoring foundation.
Untraditional
Nothing says untraditional better than an unusual and unexpected palette of colours. Standing at the helm is PANTONE 19-4052 Classic Blue, a foundational shade that sets the stage for unique combinations and fun colour mixes, as well as other outrageous and surprisingly shimmery fashion statements.
Adapted from https://www.pantone.com/articles/color-of-the-year/color-of-the-year-2020.